Friday, April 19, 2019
Usage of social media tools in the federal government sector in the Research Paper
Usage of social media tools in the federal government sector in the UAE - Research Paper ExampleThe researcher considers it important here to address the supposition made for growth the usage of social media chart. The domain of Social Media Usage is applicable on any federal department, which is victimisation one or every(prenominal) social media difference of opinion tools such as e-mail, RSS-feeds, Facebook, Twitter, YouTube, Instagram, Search facilities, feedback mechanisms etc. 2.2. cadence of Social Media Used The primary findings presented in this section represents the number of social media tools that each of the 48 federal departments argon using to engage with the general public. From the analysis of the findings, it is found that Facebook and Twitter ar the most normal and widely used social media engagement tools utilized by federal departments. On the other hand, Blogger is the least(prenominal) preferred social media engagement tool used by the federal depart ments of the UAE. The other social media engagement tools that are used by these federal department are YouTube, official website, live chat options, 24/7 feedback mechanism, Instagram, electronic e-mailing systems, RSS-feeds, LinkedIn etc. 2.3. Active/non-Active UsersThis section of the research report presents the level of activities carried out on the social networking profiles of the federal department and the status of social networking profiles in terms of active or non-active users. ... The assumption that the researcher has made while formulating the findings of this section is that, any federal department having more than 1,000 users on all of its social networking profiles are eligible to be marked in this section. It has been found that the majority of the federal Departments are active users of social networking tools and engage crowd into the conversation and promotional activities. Only Zakat Fund, The National Council for Tourism and Antiquates, loss Crescent UAE, National transport Authority, Department of Energy, Department of Cabinet Affairs, Insurance Authority and Emirates Post conference are either non-active users of social networking tools or have less followership in terms of engaging masses into conversations and promotional activities. 2.4. Value Addition Strategy This section of the findings presents the value addition strategies and tools used by Federal Departments of UAE to keep the interest of people on these social networking tools high. From the analysis, it has been found that the social networking tools maximize the value of conference carried out by the federal departments with the general public. The value addition strategies focuses on providing general public with updated data about the functions and activities of the federal departments, public service messages, visual and photo projection of events, achievements and awards won for performance excellency, straighten out releases and future projects and plans of th e respective federal departments. The best features that are found on the social networking profiles of all departments are search facility, feedback mechanisms and ability of the website to show
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